Throughout her career in the senior living industry, Catherine L. Owens has seen how seniors and their families can become overwhelmed while trying to make quality-of-life decisions. She found that often they didn’t know the right questions to ask, and more importantly, how to ask the questions that would help them through the senior living decision process.

​Catherine set out to change all of that.

Her passion for helping seniors and their families inspired her to write “Be Your Own Hero,” a book outlining the senior living decision process and offering her insights to those considering senior living options.

Catherine speaks to audiences across the country about trends in the senior living industry, little-known senior resources, the right time to research senior living options, and the role that adult children often have in the decision process.

Senior living decisions are emotional, complicated, and include many factors.  Catherine hopes to debunk the myths surrounding senior living and to create a movement of knowledgeable and independent seniors who research their options early.

Catherine's goal is to help seniors and their families make educated decisions when it comes to senior living, and to help senior living communities provide the best information and customer service possible. Her ideas are revolutionizing the industry.

​Contact her today for more information on speaking to your group.